I am starting a new vlog series called Brand your Business Book Club. This digital book club will take some of my favorite books that I believe will help grow your brand and break it down into key ideas and topics.... and the best part is you don't have to actually read the book to join in!
Get ready to get a sneak peek into the world of brand leaders and learn from the masters.
I hope you can join me!
“THE TIPPING POINT”
Ever wish your brand could have that “magic” quality that draws customers in by the millions? I’ve always been fascinated by how an idea, trend, or social behavior can become an epidemic. In this book, Malcolm Gladwell discusses this phenomenon and how it is already changing how people think about products and ideas.